Wednesday, 19 September 2012

Film Trailer Analysis

The Cabin In The Woods

http://www.youtube.com/watch?v=OJUIgf7lsCY


This trailer is a trailer of a horror film The Cabin in the woods.  This trailer features a group of teenagers going into the woods to have party but there are strange creatures trying to get them and they are trying to get out alive.  This trailer has used many techniques to make it professional and appealing towards its audience.  The trailer starts with an Ident explaining about the approval of the trailer.  This is a must-have trailer convention because trailers need to approve before they are shown because it might not be appropriate for certain audience.  Then goes off into the story/plot.

The scenes in this trailer make the horror themed genre more realistic and scary.  However the start of the trailer seems that the teenagers are going to have a pleasant time in the cabin, but they are wrong when they encounter a strange elderly man who gives them a warning.  I feel that the trailer left me intrigued and wondering about the ending of the film, which is what the producers want from a trailer response to a horror.      The trailer starts the plot of the film after a minute of playing, before hand is the teenagers having a good time away from their parents.  The plot starts when a bird flies into an invisibly wall and bursts into flames.  It sets off the characters at the start of the film when they are on their journey to the woods and shows them all inside the van.  This trailer leaves about of unanswered questions such as what happens to the group. methods like these intrigue the audience and will make them want to go and see the film.  This will also intrigue a teenage audience because they might be able to relate to it, by the fact if they go camping and have a good time.  The story is also good because its set in an everyday setting but something unnatural happens.  This trailer doesn't have any big named actors in it but the actors they have chosen seem to fit in well with the setting of the film, they have chosen a group of normal looking teenagers and this can make other teenagers relate to these characters.  The cuts used in this trailer make it start off slow but as the trailer progresses the excitement builds as loads of jump cuts appear of different action scenes at a high speed, this makes the trailer more exciting because its gets faster and faster.  The trailer uses many different types of sounds to make the trailer more exciting and appealing towards its audience.   The main sound in this is dialogue.  It is mainly the dialogue of the characters, this makes the trailer more personalised with the characters and therefore might add more realism to the trailer.  There is also a high tempo sound track playing behind the dialogue which makes the trailer more exciting and builds the tension.  The final concept is the use of text shots within the trailer.  The text shots are used to create tension and give more insight into the dates and storyline of the film.  The text also leave unanswered questions, such as " Discover the secret behind the Cabin", will make the audience wonder what is the secret and therefore will want to watch it to find out the secret.  

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